Own the dinner decision, and grow the basket.
Capture “what's for dinner?” inside your own app, before social, ChatGPT or meal-kit apps do, and turn it into bigger, more complete, one-click baskets. Recipes are where the basket begins; own that moment and you own the basket.
+4%
AOV uplift on orders that start from a recipe
60%
of customers use a recipe at least once a week
1-click
from “what's for dinner?” to a full basket
From inspiration to basket, without leaving your app.
The same recipe becomes a personalized, one-click basket for every customer, matched, scaled and ready to check out inside your own ecosystem.
Same recipe · Chicken Pasta al Pesto
One recipe, the right basket for every customer.
Inspiration starts everywhere. Make the basket land with you.
Customers find dinner ideas on social, TikTok, ChatGPT and recipe apps, and today that demand leaks straight to third parties. CartConnect funnels that inspiration back into your own app and checkout. Your walled garden, not someone else’s.
TikTok & Reels
“What I eat in a week”
ChatGPT & AI
“Give me a dinner plan”
Recipe publishers
Blogs, creators, meal-kits
External demand, leaking to third parties today
Your app & checkout
Not a marketplace. Not a meal-kit. Not a third party.
- ✓Inspiration captured
- ✓Basket built in-app
- ✓Checkout on your rail
- ✓Data & loyalty kept
We work for you, not between you and your customer.
Most platforms insert themselves between the grocer and the customer and quietly disintermediate you. CartConnect does the opposite. We’re white-label infrastructure that does the heavy lifting behind the scenes, you own the outcome.
You keep the customer relationship
The customer checks out with you, not a marketplace in the middle. No re-routing, no shared login, no third party owning the moment of purchase. The relationship stays first-party, and stays yours.
You keep the first-party data
Every recipe, basket and substitution is a signal about what your customers actually want. With CartConnect that intent data lands in your stack, fuelling personalization, retail media and loyalty you control.
You keep the checkout & the credit
The basket is built and bought inside your app, on your payment rail, under your brand. The uplift, the margin and the loyalty all accrue to you, never to a platform sitting between you and your customer.
We do the heavy lifting. You own the relationship, the data, the checkout and the credit.
Be where the basket begins.
Be the default answer to dinner
Every evening, millions of customers ask the same question, and decide what to buy before they decide where to buy it. When that decision happens inside your app, the basket is already yours. CartConnect turns recipe inspiration into a shoppable basket the moment intent is highest, so you become the reflex, not the afterthought.
Keep customers in your walled garden
Social feeds, ChatGPT and meal-kit apps are all competing to own the dinner decision, and every one of them routes the basket somewhere else. Recipe-commerce inside your own ecosystem keeps the inspiration, the data and the checkout where they belong: with you. No leakage, no middleman, no handing the relationship to a third party.
Turn inspiration into a weekly habit
One great shoppable recipe is a moment. A personalized week of them is a habit. By answering “what's for dinner?” reliably, tuned to taste, diet, household and budget, you turn casual browsing into a recurring planning ritual that drives bigger, more complete baskets, week after week.
Own dinner. Own the basket.
See how CartConnect turns the dinner decision into bigger, one-click baskets, inside your own ecosystem.